/ Noticias: Newsletter
Date April 22, 2026
Practice area Intellectual Property
From idol to case file: the celebration turned into a brand
Lukas Godoy Paralegal Alessandri Who doesn’t remember Marcelo “Matador” Salas’ iconic celebration, dropping to one knee and pointing to the sky, or “Chupete” Suazo raising his index fingers to his […]
Date April 21, 2026
Practice area Intellectual Property
Athlete Personal Branding: The New Frontier of Intellectual Property in Sports
Laura Hernández Bethermyt Senior Associate For decades, the economic value of sports was measured primarily in terms of results, goals, races, medals, and records. Today, however, that paradigm is no […]
Date April 20, 2026
Practice area Intellectual Property
Inventions That Changed the Way We Experience Sports
Alan Mella Associate, Alessandri Every sport we know today is the result of a quiet accumulation of innovations. Often, true progress occurs in the objects and details that accompany the […]
Date April 17, 2026
Practice area Intellectual Property
Illegal Markets Grow at the Expense of Soccer
The counterfeiting of jerseys generates millions and affects clubs, tax revenues, and formal employment; strengthening trademark enforcement is key, especially ahead of the World Cup. Eliseo Albornoz Salvatierra Alessandri On […]
Date April 17, 2026
Practice area Labor, Social Security and Inmigration
New Labor Directorate Ruling on Exceptions to Working Hour Limits
On April 16, 2026, the Labor Directorate issued Ruling No. 252/20, which revisits previous rulings and establishes new doctrine regarding the concept of “immediate superior supervision.” Francisco Espinoza Area […]
Date April 17, 2026
Practice area Intellectual Property
How to Protect Innovation in Sports: Speed, Clay, and Goals
There is no single formula for protecting innovation; it depends on where value is created and how it is captured. Patents are suited to scalable, easily replicable products, mixed protection […]
Date April 17, 2026
Practice area Intellectual Property
From Rock Climbing to Skyscrapers: A Manifesto for Innovation in Sports
On World Intellectual Property Day, Alex Honnold’s leap reminds us that patents are not inert pieces of paper, but invisible harnesses that elevate human beings beyond their limits—from rock to […]
Date April 17, 2026
The Power of AI Legislation in Defining a Nation’s Path
Laura Hernández Bethermyt Senior Associate, Alessandri Abogados Artificial intelligence (AI) is not merely a technological disruption. It is, above all, a driver of economic, legal, and cultural transformation that redefines […]
Date April 7, 2026
Practice area Patent and Innovation
Ministry of Health Issues Regulation on Medical Devices in Chile
On March 19, 2026, the Chilean Ministry of Health published Exempt Decree No. 25, which represents a significant step forward in the regulation of medical devices and in vitro diagnostic […]
Date April 2, 2026
Practice area Capital Markets and Insurance
New Pension Fund Investment Regime: Restrictions and Aggregate Caps on Underlying Fund Fees
Under the new Pension Fund Investment Regime published by the Superintendence of Pensions on April 2, 2026, the prohibitions on fund fees for exposure to Chilean securities are now effective, […]