/ News of Laura Hernández Bethermyt

Date September 6, 2024

Practice area Intellectual Property

/ Legal challenges associated with upcycling

Transforming what already exists into something innovative is the current trend. Seen as innovative reuse, upcycling has marked a turning point in the fashion industry. Laura Hernández Bethermyt Associate   […]

Date August 22, 2024

Practice area Intellectual Property

/ Latin American Relationship With the Madrid Protocol: Current Situation and Short-Term Accession Expectations

By Laura Hernández Bethermyt I. Preamble To register a trademark in the country where a rights holder wishes to begin operations, at least one trademark application must be filed. There […]

Date April 22, 2024

Practice area Intellectual Property

/ Current events of the Madrid System in Chile

There is a disparity in the criteria for correction of observations that could discourage foreign applicants from filing trademarks in Chile through the Madrid Protocol. We hope that this disadvantageous […]

Date April 22, 2024

Practice area Intellectual Property

/ Chapter 13: Innovation and creativity: the story of Kombuchacha and its protection as a brand

  In an interview with Laura Hernández Bethermyt, María Prieto spoke in Alessandri Talks about the challenges of starting a business. An idea, that started as a solution to feed […]

Date April 17, 2024

Practice area Intellectual Property

/ Intellectual property, technology and innovation in textile industry

Laura Hernández Bethermyt Alessandri Abogados A garment or a design can be protected in several ways. Footwear, dresses, shirts, pants, handbags, sketches and others can be protected under different statutes […]

Date January 18, 2024

Practice area Trademarks, Advertising Regulation and Unfair Competition

/ Chile presides over the Ibero-American Council of Country Brands in 2024

Laura Hernandez Bethermyt Associate With the commitment “Creating the Future”, Chile proudly assumed the presidency of the Ibero-American Council of Country Brands (CIMAP). The CIMAP is the body that allows […]